This year’s Ironman World Championships marked the release of Cervelo’s flagship triathlon bike, the P5X. It’s an insane, ambitious, supercar of a bicycle that’s been polarizing both our shop staff and customers since it’s release. We can understand that. With two models coming in at approx. 11k and 15k, the price tag alone is an issue.
And depending on who you talk to, the aesthetics of the bike are either a thing of beauty, or Frankenstein’s monster. With the P5X, Cervelo has created one of the most discussed, divisive bikes in recent history, and we can only thank them for that.
Cervelo is a company that owns the Kona Bike Count. It’s the king of the triathlon market, selling P2’s like we sell Clif Bars. Yet here they are, showing us the way forward. Pushing the limits and never growing complacent. This is a company with an almost neurotic need to create. We were chatting about this at the shop and realized that in little more than the past year, Cervelo has released the new C Series of endurance road bikes, the R3 Disc, the S3 Disc, as well as the P5X.
That’s astonishing.